Why Med Spas Across Texas Are Switching to Xeomin® as a Botox® Alternative

Ever wondered why so many med spas in Texas are rethinking their injectable services? If you’ve been hearing more providers mention Xeomin® lately, you’re witnessing the start of a relatively new trend. Across Dallas, Austin, Houston, and beyond, med spas are incorporating this FDA-approved product into their treatment offerings—and for good reason.

If you want to understand why more and more licensed providers are choosing Xeomin® wholesale in Texas, then keep reading. This article breaks down what’s behind this shift, why med spas are adding this treatment to their offerings, and what they consider in choosing a qualified Xeomin® distributor.

What Is Xeomin®?

Xeomin® is an FDA-approved injectable neurotoxin used by licensed medical professionals to temporarily reduce the appearance of frown lines between the eyebrows. It contains botulinum toxin type A, similar to other well-known neurotoxins. One distinguishing factor is that Xeomin® is often referred to as a “naked” neurotoxin, meaning it is formulated without accessory proteins.

Xeomin® vs Botox®: What’s the Difference?

Both Xeomin® and Botox® are FDA-approved botulinum toxin type A products. The primary difference is that Xeomin does not contain accessory proteins, while Botox does, but both injectables are still considered safe and effective when administered properly.

As a result, Xeomin can become an alternative to Botox. However, this does not mean Xeomin is superior, but rather it is simply a different option with its own formulation. Providers in Texas often offer both to give patients the freedom to choose.

Botox® is a registered trademark of Allergan, and Xeomin® is a registered trademark of Merz Pharmaceuticals.

The Rise of Xeomin® in Texas Med Spas

The aesthetics market in Texas is highly competitive, with providers always looking for ways to serve clients safely, effectively, and in full compliance with FDA regulations. Xeomin® (incobotulinumtoxinA) has emerged as a popular, FDA-approved option for many practices, and it’s supplied only to licensed medical professionals through authentic distributors.

It’s important to note, however, that providers are not necessarily “replacing” Botox®, but rather expanding their offerings to include Xeomin® as an additional option or alternative, ultimately ensuring med spas can meet client demand while maintaining supply chain security, NPI verification, and cold-chain shipping standards required in pharmaceutical distribution.

Disclaimer: The FDA approval for Xeomin® is for use by licensed medical professionals only. Xeomin® is only available for purchase by verified healthcare providers and is not available over-the-counter.

Texas's Competitive Aesthetics Market

Licensed Texas providers can secure early access. Be ready when our FDA-approved Xeomin® wholesale catalog goes live.

What Med Spas Consider in Choosing a Xeomin Distributor

Product Safety and Efficacy

Providers want the safety and efficacy of products that have gone through a rigorous FDA approval process, ultimately giving them peace of mind when administering treatments.

Authenticity and Quality

Med spas seek authenticity and quality when it comes to expanding their product offerings. Licensed distributors in Texas, like DeWitt Pharma and other verified distribution channels, ensure med spas receive authentic Xeomin® products with proper cold-chain shipping.

Regulatory Compliance

By sourcing only through licensed Xeomin® distributors, med spas can better protect themselves from counterfeit or gray-market risks, which are a growing concern in aesthetics.

Protection Against Counterfeit Risks

One of the most pressing concerns for med spas is the rise of counterfeit injectables entering the market. Unfortunately, gray-market channels often advertise discounted products that are not verified by legitimate manufacturers. 

Why Med Spas Are Adding Xeomin® Treatments

By sourcing authentic Xeomin® from licensed distributors, Texas healthcare providers do not just protect their practice—they also maintain patient trust and ensure compliance with both state-specific pharmacy boards and federal regulations.

Expanding Patients’ Options

Med spas are actively considering the preferences of patients who are asking about Botox® alternatives or are curious about newer options to try, like Xeomin®. 

Whether it’s Xeomin®, Botox®, or other injectable neurotoxins, having multiple FDA-approved treatments to offer allows licensed providers to strategically meet different patient preferences and aesthetic goals without making unverified claims of superiority.

Building Client Trust

When med spas are able to educate and guide patients with clear, FDA-aligned information, it builds confidence in the provider and demonstrates a commitment to transparency. Offering Xeomin® as an option allows med spas to offer science-backed assessments during one-on-one consultations without making claims that go beyond compliance boundaries.

Enhancing Treatment Customization

For nurse practitioners, physician assistants, dermatologists, and plastic surgeons across Texas, having multiple FDA-approved options allows for better treatment customization.

Some patients may prefer one product based on personal experience, while others may simply trust their provider’s recommendation. By keeping both Botox® and Xeomin® stocked, med spas ensure they can tailor treatments to individual needs without limiting their options.

Strengthening Long-Term Stability

Adding Xeomin® wholesale purchasing to a med spa’s supply chain is not just about product choice—it’s also about business resilience, especially since relying on a single injectable brand can make a practice more vulnerable to shortages or supply chain disruptions.

As a solution, med spas that diversify their inventory with Xeomin® can better maintain steady services, reduce risk, and provide consistent injectable availability for their patients year-round.

Final Thoughts

More med spas across Texas are switching to Xeomin® as a Botox® alternative for a variety of reasons, but primarily because it enhances their patients’ customization and preference options. With verified distribution channels like DeWitt Pharma, med spas and licensed providers in Texas can receive authentic Xeomin® products in compliance with state laws.

Frequently Asked Questions

Is Xeomin® FDA-approved?

Yes, Xeomin® received FDA approval in 2010 for use in the United States. It has been studied extensively in clinical trials and continues to be monitored under FDA post-market safety requirements. For providers, this ensures the product meets strict regulatory standards.

Yes, many med spas describe Xeomin® as an alternative to Botox® because it addresses similar concerns, such as frown lines and wrinkles. The term “alternative” does not mean replacement; it simply means it offers another option within the same treatment category.

Xeomin® is not available over the counter and must be purchased through licensed distributors. In Texas, only licensed healthcare providers such as physicians, dermatologists, NPs, and PAs with proper credentials can order Xeomin® wholesale.

Med spas must also have a medical director or qualified provider attached to their business in order to access wholesale products, as distributors are required to verify medical credentials before processing an order.

Before processing any wholesale orders, distributors will first verify a provider’s credentials, including valid state licenses, National Provider Identifiers (NPIs), and, where applicable, DEA registration. Med spas in Texas must present these credentials to qualify for wholesale purchase.

Authentic distributors are typically listed or recognized by the product manufacturer, Merz Aesthetics. Before purchasing, med spas should request credentials from the distributor, such as state pharmacy licenses, wholesaler permits, and DEA verification.

Xeomin® generally has a shelf life of about 3 years before reconstitution, though providers should always check the packaging for exact expiration dates. Once reconstituted, Xeomin® should be used within 24 hours and stored appropriately according to manufacturer guidelines.

Yes, Xeomin® requires a cold chain since it must be shipped under temperature-controlled conditions by licensed distributors to ensure its stability and safety upon arrival.

Wholesale pricing can vary depending on distributor, volume, and contract terms. Generally, providers can expect pricing to be competitive with other FDA-approved neurotoxins. Discounts may be available for bulk purchases or long-term distributor relationships.

In cities with dense med spa competition, providers are always seeking ways to expand services responsibly. Offering Xeomin® as a Botox® alternative gives med spa practices another FDA-approved option to present to clients, positioning them as forward-thinking and responsive to patient demand.

Med spas should contact an authorized distributor of Xeomin® to begin the application process. This usually involves submitting medical licenses, NPIs, and practice credentials for verification, while some distributors may also request DEA numbers depending on the product line. Once approved, providers can place wholesale orders directly.